Hop-Syn publishes sustainability guide for retailers’ in-store signage

Hop Industries, manufacturer of the durable Hop-Syn synthetic paper, has announced that it has published a guide for retailers that highlights how substrates used for in-store signage can positively or negatively impact sustainability initiatives.

The guide compares durable substrates, and highlights recyclability and eco-friendly manufacturing processes that can contribute to retailers’ green initiatives. Examples of signage range from retail banners and block-out window posters to hang tags and promotional cards, which require durability and a lasting impact.

“Choosing the right durable substrate for in-store signage is important for retailers that must meet quality and sustainability mandates, and our guide provides insight about exceeding both,” said Jack Smith, senior vice president, Hop Industries.

Retailers have an array of choices when it comes to durable substrates for in-store signage and materials, and the Hop‑Syn sustainability guide provides a helpful resource to distinguish the impact of alternate durable plastics.

Hop-Syn synthetic papers are 100 per cent recyclable and environmentally-friendly. Its construction eliminates pretreatment or top coating, as compared to other plastics. The durable substrate also holds up longer outdoor in comparison to polystyrene and unplasticised PVC.