Esko one of the global leaders in software solutions for packaging brand management, design and prepress, announces it will be exhibiting at interpack, the international trade show for the packaging industry and related process technologies, May 4-10, 2017, Düsseldorf, Germany.
Esko will be located in Hall 6, where it shares stand A01 with its sister companies VideoJet, Laetus and X-Rite Pantone.
“Esko is dedicated to solving business issues faced by brand owners, premedia companies and packaging converters as they feel the pressure of the demanding and rapidly changing world of packaging,” says Niels Stenfeldt, VP EMEA and global brand owner, Sales, at Esko. “Together with our Danaher partners, we will be presenting a full range of innovative solutions that address global packaging management challenges across a complex global production supply chain.”
Colour consistency assures quality
At the Esko stand at interpack, visitors will learn how to better manage brand colour accuracy and consistency across the global supply chain – from proof, to package, to display – in a smart and comprehensive manner with the ability to leverage the benefits of fixed colour palette printing using dedicated colour solutions, including Esko Equinox and other Danaher solutions. Using X-Rite Pantone’s ColorCert Suite, brands and converters can remotely monitor colour consistency in real-time across a global base of suppliers, reducing rejects and the need for on-site press checks and improving overall colour quality. By taking advantage of PantoneLIVE, brands can securely and reliably provide access to a cloud-based library of digital colour specifications to authorised stakeholders, to remove ambiguity from the communication of colour across even the most complex supply chain. Converters can also better manage ink inventories and colour consistency.
Hitting brand colours with digital print
At interpack, Esko will also be featured in the HP stand, demonstrating how Esko solutions integrate with HP SmartStream and the HP Indigo workflow to ensure accurate reproduction of brand colours using a fixed palette of digital toners; as well as offering HP Indigo customers the ability to print colour-accurate files using CMY only, without the need to use black toner, increasing throughput and reducing cost.
Flexo printing innovations
Esko will present its solutions for producing high quality, consistent print results with flexographic printing, the most cost-effective print technology for the packaging industry. Packaging converters visiting the Esko stand will see the stunning results that are achieved with labels, folding cartons, and flexible and corrugated packaging using Esko’s broad array of flexo tools and solutions, including its award-winning CDI Crystal 5080 XPS flexo platemaking solution, that reduces the number of steps and overall footprint required to produce the highest quality flexographic plates.
Sustainable Logistics through smart design
Visitors to the stand will also learn how to reduce costs with sustainable packaging by using Esko Cape solutions to optimise packaging logistics throughout the supply chain – including secondary packaging, palletisation, and loading of trucks and containers.
“Our interpack team is prepared and looks forward to attending the show,” Steinfeldt concludes. “We’re excited about the opportunity to start conversations with brand and packaging professionals about how Esko solutions can help them improve their operations. We will have brand management and product experts on hand, to inform visitors how Esko and its partners address the challenges they are facing with proven solutions that live up to our tagline: Packaging Simplified. We are also looking forward to the opportunity to discuss visitors’ business requirements in detail to inform future product development.”