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Packaging Innovations 2017

Packaging affects the senses

New research suggests that sense of taste, smell and even feel is directly affected by the packaging a product comes in. In a unique trial, otherwise identical products were rated 35 per cent better simply due to packaging. For instance,…

Xeikon Café 2017 sets new records

A record number of visitors attended the 3rd edition of the Xeikon Café Packaging Innovations 2017. The four-day event, which took place March 28-31 in Belgium, attracted more than 800 unique international visitors. It featured well…