Boost in demand for stand space at CCE International 2019

There is currently enormous growth potential for the corrugated and folding carton industry, and subsequently high demand for stand space, at Europe’s specialised exhibition for this industry sector, CCE International.

A variety of new market opportunities are opening up as the increase in demand for environmentally friendly products, a booming online trade, and a trend for individualisation and traceability of supply chains are all increasing production volume for corrugated and folding carton products.

The previous CCE International, held in March 2017, already placed a focus on future-oriented applications such as digital print on corrugated and cartonboard. A large number of enquiries for stand space at the next event, which will be held on March 12–14, 2019 at the Munich Trade Fair Centre in Germany, demonstrates that innovative application systems are important to this sector of the industry for gaining market shares in new product segments.

“Entering diverse markets with enhanced products requires technical know-how and expertise. The technological development of machines, processes and systems for the production and conversion of corrugated and cartonboard has become much faster compared to just a decade ago. Digitalisation has become a major driver in this industry, too. An exhibition such as CCE International is an important platform for providers of raw materials, machines, technologies and accessories to market their products to a targeted audience of buyers and users. The event also provides a valuable setting to drive innovation by expert exchange between manufacturers and users of new applications,” said Nicola Hamann, managing director at Mack Brooks Exhibitions — the organisers of the event.

“With its unique focus on corrugated and folding carton, CCE International sets itself apart from more general packaging events. This is the main reason why the exhibition has now established itself as Europe’s premier specialised event for this industry sector. Exhibitors and visitors know that the exhibition is solely about manufacturing solutions for corrugated and folding carton. The current high demand for sustainable products and new application systems in this sector adds to the success of the show,” added Nicola Hamann.

Eighteen months ahead of the fourth edition of the event, stand reservations are being taken by Mack Brooks Exhibitions. Due to the high re-booking rate, more than 3,000sq metres net stand space is already taken.

A total of 150 companies from 23 countries covered a net exhibition space of 4,700sq metres at the previous exhibition. The event attracted 2,130 trade visitors from 67 countries.

Specialised exhibition profile

The exhibitors at CCE International present a comprehensive portfolio of paper (corrugated and cartonboard), consumables, corrugating line, equipment and components, corrugated and carton converting machinery, design and CAD/CAM, cutting, creasing and die cutting equipment, ancillary equipment, material handling and warehousing, pallet strapping and handling systems, MIS and plant scheduling systems, waste extraction and baling.

Visitors come from corrugated board plants and sheet plants, are folding carton converters, packaging designers and specifiers, rigid carton manufacturers, honeycomb board manufacturers, core board and core tube manufacturers or trade agencies.

The exhibition survey at the previous event showed that 93 per cent of exhibitors fully or partially achieved their aims at the show. A total of 85 per cent of exhibitors received positive business enquiries. Every second visitor had come to the show with definite investment plans and 77 per cent of the visitors influenced or made purchasing decisions.

Information for exhibitors

Companies interested in exhibiting at CCE International 2019 will find detailed information on the newly designed multi-lingual exhibition website,, where an exhibitor brochure can be ordered. The exhibition will feature a series of open seminars on the latest industry topics and will be held in Hall B6 at the Munich Trade Fair Centre, Germany.

The 11th edition of ICE Europe, International Converting Exhibition, will be held in Halls A5 and A6 parallel to CCE International.